The Social Media phenomenon continues to accelerate. Kanishka Surana posted some interesting 2009 Social Media Stats he had gathered about the current growth of Social Marketing on our Think Conversation Linkedin Group today. I share them with you below:
So here is an Almanac (of sorts) around Social Media and adjacent technologies:
- Social Media has overtaken porn as the number one activity on the Web.
- Facebook has more than 250 million active users (more than 120 million users log on to Facebook at least once each day), Skype has 480 million, and PayPal has 75 million. (July 2009.)
- Facebook saw over 1 billion video views in June 2009. That’s still far less than that 1.2 billion YouTube sees every day, but it undoubtedly makes Facebook one of the top video sharing sites on the web. (Source: TechCrunch, July 2009.)
- Facebook is also the largest photo sharing site, with more than 10 billion photos uploaded as per February 2009 (source: TechCrunch). Flickr currently boasts 3,841,609,965 pics. (more…)
So you have a client and they want to get into social marketing. The problem is that they do not really have a marketable website in the terms of content or SEO. Another problem is because they are in a niche market making even harder to find a calling especially if it is high-end. So what do you do? That is a good question.
